This is a blog used in my graduate and undergraduate seminars in Strategic Management. It is a student authored blog and represents the work of graduate and undergraduate business students of the University of Houston Clear Lake. The opinions expressed are those of the individual authors and not those of any other author on the blog or that of my employer.
This is such a interesting article. I can not recollect my thoughts on how I really feel about the patenting of a piece of meat. I think its unbelievable what people/companies do to make money nowadays.
This is an interesting article. I do agree with the author that it would be hard to patent the “Vegas Strip” Steak. It is a piece of meat from the cow. It is also true that we have been eating cow meat for many years and it would be hard to patent the manner in which the steak is cut. Therefore, OSU’s best strategy would be to trademark the steak as is recommended by the author. Furthermore, to try to keep a secret the manner in which the meat is cut ore the area of the cow from which the meat is cut would be very difficult and expensive.
I am glad that both of you found this one interesting.
The thing I find confusing in this story is that I'm a bit confused how OSU intends to monetize their intellectual property even if they succeed in protecting it.
With a patent on the cut technique, the assumption would be that a butcher would have to pay OSU per steak. That cost would be passed on to the restaurant and ultimately be paid by the consumer. What specifically about a slightly different way to cut a steak would make it worth more than any other cut of steak already on the market?
They would have a similar problem with trademark. I suppose that begs the question, other than an OSU alum, who would be interested in paying for a patented cut of meat?
I think the author of this article correct when he says OSU’s best bet is to trademark in “Vegas Strip.” Having a patent for the cut used for the meat seems nearly impossible to track and keep a handle on. In a society where names/brands are everything they are better off in my opinion capturing the name “Vegas Strip” and making it desirable.
I am trying to understand the importance of the patent or the trademark for OSU. Maybe in the beginning it may be profitable, but after all the hype is over would the public's interest be retained? Would the Vegas strip gain the respect of the NY Strip? Those would be my questions. They are comparing Coca Cola's trade secret recipe for the the soft drink, but a piece of meat from a cow is not a recipe. They want own the rights to a particular way of cutting the meat. In my opinion that would seem difficult to control. Could OSU actually own the cutting procedure for that particular piece of steak? I wouldn't think so. It will be interesting to see what happens.
This is really interesting article about trademark/patent. I have never known people can give natural food trademark/patent. In my opion about "Vegas Strip Steak" is just a steak. I know that there are different type of beef, for example: flank, eye round, brisket, and so on because they taste different and texture is different. Vegas or New York Steak is cut at the same part of the body, long way or cross way that just make it tender or softer when it is cooked. Like M.R. Pennie commented, Coke company has secret recipe but the cow is no secret. So I don't think Vegas steak will get patent/trademark.
This is such a interesting article. I can not recollect my thoughts on how I really feel about the patenting of a piece of meat. I think its unbelievable what people/companies do to make money nowadays.
ReplyDeleteThis is an interesting article. I do agree with the author that it would be hard to patent the “Vegas Strip” Steak. It is a piece of meat from the cow. It is also true that we have been eating cow meat for many years and it would be hard to patent the manner in which the steak is cut. Therefore, OSU’s best strategy would be to trademark the steak as is recommended by the author. Furthermore, to try to keep a secret the manner in which the meat is cut ore the area of the cow from which the meat is cut would be very difficult and expensive.
ReplyDeleteI am glad that both of you found this one interesting.
ReplyDeleteThe thing I find confusing in this story is that I'm a bit confused how OSU intends to monetize their intellectual property even if they succeed in protecting it.
With a patent on the cut technique, the assumption would be that a butcher would have to pay OSU per steak. That cost would be passed on to the restaurant and ultimately be paid by the consumer. What specifically about a slightly different way to cut a steak would make it worth more than any other cut of steak already on the market?
They would have a similar problem with trademark. I suppose that begs the question, other than an OSU alum, who would be interested in paying for a patented cut of meat?
I was also thinking, It would be extremely difficult for them to monitor something so broad.
ReplyDeleteTo be honest, I feel like if the patent got approved it would turn into just another fad for "rich people".
I think the author of this article correct when he says OSU’s best bet is to trademark in “Vegas Strip.” Having a patent for the cut used for the meat seems nearly impossible to track and keep a handle on. In a society where names/brands are everything they are better off in my opinion capturing the name “Vegas Strip” and making it desirable.
ReplyDeleteI am trying to understand the importance of the patent or the trademark for OSU. Maybe in the beginning it may be profitable, but after all the hype is over would the public's interest be retained? Would the Vegas strip gain the respect of the NY Strip? Those would be my questions.
ReplyDeleteThey are comparing Coca Cola's trade secret recipe for the the soft drink, but a piece of meat from a cow is not a recipe. They want own the rights to a particular way of cutting the meat. In my opinion that would seem difficult to control. Could OSU actually own the cutting procedure for that particular piece of steak? I wouldn't think so. It will be interesting to see what happens.
This is really interesting article about trademark/patent. I have never known people can give natural food trademark/patent. In my opion about "Vegas Strip Steak" is just a steak. I know that there are different type of beef, for example: flank, eye round, brisket, and so on because they taste different and texture is different. Vegas or New York Steak is cut at the same part of the body, long way or cross way that just make it tender or softer when it is cooked. Like M.R. Pennie commented, Coke company has secret recipe but the cow is no secret. So I don't think Vegas steak will get patent/trademark.
ReplyDelete