Wednesday, June 20, 2012

Shinea Sharma - Inter-organizational studies


The article, “Knowledge diversity as a moderator: inter-firm relationships, R&D investment and absorptive capacity” by Bou-Wen Lin looks at how inter-organizational diversification may have many benefits including lowering the costs of research and development.  The more comprehensive a business can become through inter-organizational relationships with one or more other businesses, the better chances that business have of being profitable. For mangers this is important to know that worth is not all valued in capital but also in non-tangible assets like a business’s knowledge portfolio and its potential for innovation. This article provides newly researched findings about the ability for shared and diverse knowledge that results from inter-organizational interaction and collaboration to increase a company’s worth.
    Lin’s research consists of hypothesis testing drawing from a small study of U.S. publicly traded businesses with five or more patents in one year. Lin came up with a seven hypotheses based on theories from previous studies and the relevant literature, both of which Lin cites. The first hypothesis tests the theory that knowledge diversity will positively affect a company’s growth potential. Li also wanted to test the theory that corporate diversity of technology would improve performance as well as other similar implications found in the literature of knowledge diversity.  Based on these ideas, Li proposed his first hypothesis:  “A firm’s knowledge diversity will be positively associated with its performance” (333). Li’s second, third and fourth hypotheses have to do with research and development. The second, Li says is intuitive: “A firm’s R&D investment will be positively associated with its performance” (333). The existing research suggests that strategic alliances may have positive effects on corporate performance, which resulted in Lin’s third hypothesis: “A firm’s strategic alliance intensity will be positively associated with its performance” (334). Lin’s fourth hypothesis tests the idea that acquisition of knowledge and other intangible resources reinforces acquisition strategies while keeping in mind that the intellectual assets of a company help to create synergy. “A firm’s acquisition intensity will be positively associated with its performance” (334).
    Lin’s last three hypotheses test theories of knowledge diversity and absorptive capacity. To test if knowledge diversity can moderate a company’s performance in other areas too like acquisition orientation, strategic alliance intensity and research and development investment Lin’s fifth hypothesis says, “The contribution of strategic alliances on firm performance will be stronger when the firm’s knowledge diversity is high” (335). Lin’s sixth hypothesis, “The contribution of mergers and acquisitions on firm performance will be stronger when the firm’s knowledge diversity is high,” tests whether knowledge diversity can help with the creation and transfer of knowledge by solving inter-organizational communication problems (335). Lin’s final hypothesis tests whether a firm’s performance would be positively associated with its technology diversification. “The contribution of R&D investment on firm performance will be stronger when the firm’s knowledge diversity is high” (336).
    Lin found that some of his hypotheses were supported and others were not. He found that the effect of knowledge diversity on firm performance is not significant, but that it acts as a moderator for other variables like investment in research and development, the intensity of strategic alliances and the way acquisitions are handled. He also found that for companies with greater diversity of knowledge strategic alliances and alliances were more effective, but for companies with a low level of diversity of knowledge, alliances and acquisitions did not improve performance. The data from study shows that positive growth results from strategic alliances.
    Lin’s findings imply that a company should seek to diversify its knowledge base through inter-organizational relationships as early as possible. Managers should foster an environment of knowledge sharing to promote research and development, encourage alliances, and make acquisitions as much as possible to promote profitability.

Work Cited
Lin, Bou-Wen. "“Knowledge diversity as a moderator: inter-firm relationships, R&D investment and absorptive capacity”." Technology Analysis & Strategic Management 23.3 (2011): 331-343.


3 comments:

  1. It seems like almost every blog that our group is posting has something to do with social capital. I'm curious to see if this will continue throughout all of our blogs, or if it's just been coincidence to this point (which I doubt). Could you include a link to the article by Lin? I'd like to see which of his hypotheses were supported, and which ones were not. It makes sense that companies with more knowledge diversity were more effective than that of companies with less knowledge diversity. However, I find it surprising that the effect on overall performance wasn't significant. It seems, to me at least, that a greater diversification of knowledge would help to streamline many business tasks, especially the most difficult ones. Concerning strategic alliances and acquisitions, it would seem that a strong knowledge base would help companies to quickly explain business processes, and help their new partners to understand the ins and outs of the business.

    ReplyDelete
  2. I also find it interesting that a direct link between knowledge diversity and firm performance was found to be insignificant. I can see how knowledge diversity would increase performance through the variables you mentioned (strategic alliances, acquisitions, etc.), and these variables would be less effective for firms lacking knowledge diversity. I would have just assumed there would have been more of a direct link as well.

    ReplyDelete
  3. I am somewhat surprised at the findings. Positive growth from strategic alliances, but not on firm performance? From all the interorganizational blogs I've been reading, it seems that sharing of knowledge should have a positive impact on a firm's performance, especially if it impacts R & D positively and affects strategies with which strategic alliances and/or acquisitions are made. I do agree with the researcher that the sooner information can be shared through interorganizational relationships, the sooner the companies will realize better profitability.

    ReplyDelete