Monday, June 18, 2012

Growing Your Company - Practitioner - Finding a Sustainable Path to Business Growth




In today's economy, businesses are facing many challenges trying to sustain growth within the company.  One of those challenges is the negative effect their business or industry is having on the environment and the associated costs.   The environment is taking a hit from many industries and someone has to be responsible for the costs associated with trying to reverse or fix those problems.  Is it fair for the public to absorb these costs, or should the businesses that are causing the problems be responsible for them?  Also, these environmental changes will also greatly affect the production and output of these companies, providing another challenge and expense for them to consider. 

The purpose of this article is to explain how the changes in the environment will affect many industries by possibly hindering corporate growth all over the world.  There are many costs that could increase because of these environmental changes.  The changes discussed are things that we hear about every day, but probably don’t give much consideration as to the full affect they will have on our economy.  The human impact on the environment has been a growing concern for years and this article exposes the issue in a new way by showing the impact it will have on companies, not just individuals. 

This article discusses ten megaforces that could possibly affect global corporate growth over the next twenty years.   One of the issues discussed is water scarcity.  This is something that is easy to comprehend the enormous effect it could have on many industries, especially food production.  The article cites predictions that “global freshwater demand will exceed supply by 40 percent by 2030.” (Hickox)  With the problems that this could cause for specific industries, the article states that these companies are starting to change their company practices to protect the water supplies for the future.  Many companies are starting to band together with other businesses that may be affected as well as communities and governmental agencies to try and address these issues and develop new systems that help them run more efficiently. 

There are many applications from this article for practicing managers.  Managers need to consider how their business practices affect the environment and how certain environmental changes could affect their business.  Reviewing these issues now, could prevent major problems and costs in the future.  It is important for these businesses to consider new technology and how it can help them run a company that is more environmentally friendly.  This could be a benefit to the environment, surrounding communities and their bottom line. 

4 comments:

  1. Dawn I enjoyed reading your insight on this article. Our generation, myself included, cannot even imagine not having resources like water at our disposale. It is important for business/managers to be aware and up to date on the resources their business needs to survive.

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  2. Dawn, I agree that companies should take into account the effect their business practices are having on the environment. They should consider how it affects the general public which are the most important in business, and also how it will affect their company in the future.

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  3. It is really scary to think water is the most precious resource to all of humanity. So many of us citizens concentrate on gasoline and its price, and never give water a second thought. Water rules our lives. We just take the water supply for granted, because we have had plenty to expand all of our dreams with. I am thinking of all the fountains in Vegas. The water parks we take our kids to visit. This may soon become a thing of the past.

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  4. I agree that we need to conserve resources. Water however is an easy combination of Hydrogen and Oxygen. It doesn't really go away. It is recycled and renewed. We can filter it for consumption if necessary. Businesses just need to bite the bullet now and pay for the infrastructure needed to use renewable energy. They like to burn fossil fuels because it's too expensive to switch to renewable sources.

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