Saturday, July 7, 2012

Dynamic Strategy-Theory-Based Evaluation and the Social Impact of the Arts


Susan Galloway’s article, Theory-Based Evaluation and the Social Impact of the Arts, depicts how and why arts engagement can harvest in a social metamorphosis. She derives this by examining the Theory-Based Evaluation (TBE) approaches to inquire if they are a suitable effective strategy to rebuttal against, “the largely unanswered question of what types of research approach are best suited to investigate the social effects of the arts.” (Galloway 125-148) Galloway’s article also states that the main motivation to further inspect the understanding the impact art has is ontological. Her research and findings came from a variety places such as: academic and specialist databases, cultural organizations, networks, and contacts. This was very intriguing since in every field of business everyone is always trying to find that niche or competitive edge to drive their success, and a great way to influence people’s opinions, views, and thoughts would be to change their atmosphere.

Galloway’s research runs along the basis of a predisposition of a cause and effect relationship (impact) and the “transformative power of the arts.” (Galloway 125-148) This formulated the definition for the impact of art in a social setting, and the result was, “ Those effects that go beyond the artifacts and the enactment of the event or performance itself and have a continuing influence upon, and directly touch, people’s lives.” (Galloway 125-148). In her research she divides the article into four major sections. The first section reveals how the feeble areas in the TBE resonate with issues in research pertaining to public policy evaluation and social science. The second part addresses the question of informal acknowledgement and the secessionist model. Third, involves another model, causation, dealing with the Theory of Change. Lastly, the article explores the blossoming of the Theory-Based Evaluation strategies for investigating social art impact with UK art analyses.

What the examination discovered was the TBE approaches assist some of the main contentions to the social impact of arts in a realistic manner. Though there is assistance from the Theory-Based Evaluation the probability of further progression into a larger scale assessments are not likely. Yet, when the TBE is compared to more formal or nominal models it dispenses valuable positive and negative changes in a person brought upon by art.  The Theory-Based Evaluation also brings light to unheard assumptions and worth about the arts and their different categories of data. Finally, that definitive argument for the origin of impact is elusive.

Galloway’s research is a good step toward the continuation of discovering more intuitive ways to enhance businesses, especially when the business is pertaining to the more social and liberal side of the industry.

Reference
Galloway, Susan. "Research Article." Theory-Based Evaluation and the Social Impact of the Arts. 18.2 (2009): 125-148. Web. 6 Jul. 2012. <http://www.informaworld.com>. 

4 comments:

  1. Jeanette

    I can see businesses possible using this approach we are in an time where more people consider the environment or culture as a main priority when working for a company. The social impact upon today society seems to be top priority and companies use this to target the public.

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  2. This report offers an account of the evidence found of social impacts arising from participation in the arts, and of some of the methods used in the research. It is one of the first large-scale attempt, in the UK at least, to come to grips with these issues and the intention is not to give definitive answers but to ask the questions more clearly. The study is primarily targeted at policy makers in the arts and social fields. It is focused on areas of impact which relate to broad public policy objectives and methods which are workable in everyday use. It uses simple evaluation models and forms of evidence which provide acceptable guidance for public policy development and planning.

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  3. Jeanette,
    I completely agree with you, Galloway’s research is an intuitive approach to enhance businesses. In today’s society, the environment and social culture play a fundamental role in certain industries. Therefore, researches conducted on social impact are vital.

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  4. Jeanette,
    I enjoyed reading the article. Companies are trying to find niches in order to improve and spending money in this area will show how their customers respond. Saving the environment has become an important topic within the past several years. It is good too see companies making an effort to expand in different ways.

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